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Search Engine Advertising/Marketing

Search engine advertising is sometimes also confused with advertising methods such as Paid Search Marketing, Paid Per Click (PPC) Marketing, and Cost per Click (CPC) Marketing or Sponsored Advertising. The type of search engine advertising you chose is going to be depending on the type of business or service you have and what you want to accomplish. Are you looking to drive traffic to your web site? Are you looking in increase conversions for your product or service?  These variables and others are the metrics that we work with you to identify.

30 percent of the world’s total population (2.095 billion) are online. An average Internet user spends around sixteen hours per month online. 21 percent of their time is spent on search engine sites, next to social networking it is the second popular activity online after social networking.

DNA Pulse takes it personal to make sure we understand the user: what information they’re looking for, where they are in the purchase cycle, their demographics, and what kind of message best resonates with them. From creative ad copy to creative ad copy, mapping search queries to actions and landing page design.

DNA will manage your PPC accounts across all viable social media channels including Google search & GDN, Bing, Facebook, Yahoo, Yandex, LinkedIn, and more. We institutional memory to optimize large-scale campaigns.  Our SEM involves keyword pricing and bidding on keywords with changing attributes – across different search engines and devices, geographical locations, , and at different times of day to make your campaigns self-financing, scalable and maximize the best return for your advertising spend.

If you are ready to take your business to the next level, let DNA Pulse help you achieve the success you are looking for.

Pricing

15% of managed advertising budget. Minimum fee applies.

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